Weleda tiny five

Weleda, a natural cosmetics brand, owns gardens all over the world. One of them is located in Zoetermeer. A garden where ingredients are being researched, grown and harvested for Weleda’s 100% natural products.
But who are the employees that make this possible? The new campaign introduces The Tiny Five: their smallest but most important employees, who help to make sure all products are 100% natural.

Client: Weleda
Agency: MEC
Role: Concepting
Production: Mr. Frank